Follow The Leader: The Candidates On Social Media
Social Media plays an outsized role in today’s political world. The president announces policies & strategies on his hyperactive Twitter account, sometimes with no purpose other than to test messaging. And with 62.3 million followers, he has the largest focus group on the planet, ready to commend & criticize each sentiment.
Which of the Dem Primary candidates is best-equipped, at least in the world of social media, to take their message to the most people? Let’s take a look at the candidates, ranked by TOTAL followers across Facebook, Instagram, Twitter.
SOCIAL MEDIA: MOST, LEAST FOLLOWERS
1. Bernie Sanders
Facebook 5 million followers
Instagram 3.4 million followers
Twitter 9.4 million followers
This week’s most engaged post from Sanders:
2. Elizabeth Warren
Facebook 3.2 million followers
Instagram 1.6 million followers
Twitter 2.9 million followers
This week’s most engaged post from Warren:
3. Joe Biden
Facebook 1.4 million followers
Instagram 1.3 million followers
Twitter 3.6 million followers
This week’s most engaged post from Biden:
4. Cory Booker
Facebook 1.2 million followers
Instagram 776k followers
Twitter 4.3 million followers
This week’s most engaged post from Booker:
5. Kamala Harris
Facebook 1.1 million followers
Instagram 1.9 million followers
Twitter 2.97 million followers
This week’s most engaged post from Harris:
6. Marianne Williamson
Facebook 797k followers
Instagram 437k followers
Twitter 2.7mm followers
This week’s most engaged post from Williamson:
7. Beto O’Rourke
Facebook 897k followers
Instagram 937k followers
Twitter 1.4 million followers
This week’s most engaged post from O’Rourke:
8. Pete Buttigieg
Facebook 401k followers
Instagram 785k followers
Twitter 1.3 million followers
This week’s most engaged post from Buttigieg
9. Kirsten Gillibrand
Facebook 379k followers
Instagram 248k followers
Twitter 1.4 million followers
This week’s most engaged post from Gillibrand:
10. Amy Klobuchar
Facebook 255k followers
Instagram 101k followers
Twitter 732k followers
This week’s most engaged post from Klobuchar:
11. Andrew Yang
Facebook 141k followers
Instagram 246k followers
Twitter 532k followers
This week’s most engaged post from Yang:
12. Tulsi Gabbard
Facebook 346k followers
Instagram 46k followers
Twitter 437k followers
This week’s most engaged post from Gabbard:
13. Tom Steyer
Facebook 484k followers
Instagram 42k followers
Twitter 241k followers
This week’s most engaged post from Steyer:
14. Julián Castro
Facebook 132k followers
Instagram 101k followers
Twitter 330k followers
This week’s most engaged post from Castro:
15. John Delaney
Facebook 358k followers
Instagram 1,468 followers
Twitter 27k followers
This week’s most engaged post from Delaney:
16. Bill de Blasio
Facebook 65k followers
Instagram 60k followers
Twitter 164k followers
This week’s most engaged post from de Blasio:
17. Jay Inslee
Facebook 72k followers
Instagram 14k followers
Twitter 76k followers
This week’s most engaged post from Inslee:
18. John Hickenlooper
Facebook 62k followers
Instagram 14k followers
Twitter 151k followers
This week’s most engaged post from Hickenlooper:
19. Seth Moulton
Facebook 178k followers
Instagram 8,524 followers
Twitter 44k followers
This week’s most engaged post from Moulton:
20. Steve Bullock
Facebook 30k followers
Instagram 7,160 followers
Twitter 178K followers
This week’s most engaged post from Bullock:
21. Mike Gravel
Facebook 19k followers
Instagram 26k followers
Twitter 125k followers
This week’s most engaged post from Gravel:
22.Michael Bennet
Facebook 102k followers
Instagram 8,095 followers
Twitter 26k followers
This week’s most engaged post from Bennet:
23. Tim Ryan
Facebook 43k followers
Instagram 9,563 followers
Twitter 26k followers
This week’s most engaged post from Ryan:
24. Joe Sestak
Facebook 17k followers
Instagram 429 followers
Twitter 12k followers
This week’s most engaged post from Sestak:
25. Wayne Messam
Facebook 5,080 followers
Instagram 5,366 followers
Twitter 8,058 followers
This week’s most engaged post from Messam:
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